Legal & Compliance

1.1 Introduction. BrandMarketsX ("we," "us," or "our"), registered at 10 Rue Crébillon, 44000 Nantes, France, is committed to protecting your personal data in compliance with the General Data Protection Regulation (EU) 2016/679 ("GDPR") and the French Data Protection Act (Loi Informatique et Libertés).

1.2 Data Controller. The data controller responsible for your personal data is BrandMarketsX, 10 Rue Crébillon, 44000 Nantes, France. Contact: [email protected].

1.3 Data We Collect. We collect personal data you provide directly: name, email address, phone number, company details, and inquiry content submitted through our contact forms. We also collect technical data automatically: IP address, browser type, device information, and usage analytics via essential cookies.

1.4 Purpose of Processing. Your data is processed for: (a) responding to your inquiries and delivering requested services; (b) performing contractual obligations under our engagement agreements; (c) complying with legal and regulatory obligations; (d) improving our website and service quality through aggregated analytics.

1.5 Legal Basis. Processing is based on: consent (Article 6(1)(a) GDPR) for contact form submissions; contractual necessity (Article 6(1)(b) GDPR) for service delivery; legitimate interest (Article 6(1)(f) GDPR) for analytics and service improvement; and legal obligation (Article 6(1)(c) GDPR) for regulatory compliance.

1.6 Data Retention. Personal data is retained for the duration of our business relationship plus 24 months for contractual and legal purposes. Inquiry data without an active engagement is deleted after 12 months.

1.7 Data Sharing. We do not sell or rent personal data. Data may be shared with: hosting infrastructure providers (within the EU/EEA), payment processors (Stripe, for transaction processing), and legal advisors when required by law.

1.8 International Transfers. If data is transferred outside the EU/EEA, we ensure appropriate safeguards are in place, including Standard Contractual Clauses (SCCs) approved by the European Commission.

1.9 Your Rights. Under GDPR, you have the right to: access your data (Article 15), rectification (Article 16), erasure (Article 17), restriction of processing (Article 18), data portability (Article 20), and objection (Article 21). To exercise these rights, contact [email protected].

1.10 Complaints. You have the right to lodge a complaint with the Commission Nationale de l'Informatique et des Libertés (CNIL), 3 Place de Fontenoy, 75007 Paris, France.

2.1 Agreement. By engaging BrandMarketsX, 10 Rue Crébillon, 44000 Nantes, France, for brand strategy and market expansion services, you agree to these Terms of Service. These terms constitute a binding agreement between you (the "Client") and BrandMarketsX.

2.2 Scope of Services. BrandMarketsX provides brand strategy consulting, market entry analysis, competitive intelligence, partner acquisition frameworks, and related advisory services. Specific deliverables, timelines, and pricing are defined in individual Statement of Work (SOW) documents signed by both parties.

2.3 Payment Terms. Unless otherwise specified in the SOW: (a) 50% of the total fee is due upon project commencement; (b) the remaining 50% is due upon delivery of final deliverables; (c) all invoices are payable within 14 days of issue; (d) late payments incur a statutory interest rate of 3x the French ECB base rate plus 10 percentage points, per Article L.441-10 of the French Commercial Code.

2.4 Intellectual Property. Upon full payment, all final deliverables and work product become the exclusive property of the Client. BrandMarketsX retains the right to use anonymized, non-proprietary insights and methodologies in future engagements. Pre-existing frameworks, templates, and tools remain the intellectual property of BrandMarketsX.

2.5 Confidentiality. Both parties agree to maintain strict confidentiality regarding proprietary information, business strategies, market data, and client lists shared during the engagement. This obligation survives termination for a period of 36 months.

2.6 Limitation of Liability. BrandMarketsX's total liability under any engagement shall not exceed the total fees paid by the Client for the specific service giving rise to the claim. We are not liable for indirect, consequential, or punitive damages, including lost profits, lost data, or business interruption.

2.7 Termination. Either party may terminate with 30 days' written notice. Upon termination, the Client is invoiced for all work completed up to the termination date. Non-refundable third-party costs incurred by BrandMarketsX are billed at cost.

2.8 Governing Law. These terms are governed by French law. Disputes shall be submitted to the exclusive jurisdiction of the courts of Nantes, France.

3.1 What Are Cookies. Cookies are small text files stored on your device when you visit our website at brandmarketsx.com. They help us provide a functional and personalized experience.

3.2 Essential Cookies. We use strictly necessary cookies for: (a) session management and form functionality; (b) cookie consent persistence (localStorage); (c) security and fraud prevention. These cookies are required for the website to function and cannot be disabled.

3.3 Analytics Cookies. We use privacy-respecting analytics to understand aggregate usage patterns. This data is anonymized and does not identify individual users. No third-party tracking pixels, advertising cookies, or cross-site tracking mechanisms are deployed.

3.4 Third-Party Cookies. BrandMarketsX does not deploy third-party cookies for advertising, retargeting, or social media tracking. The only external service integration is Stripe for payment processing, which operates under its own privacy policy.

3.5 Managing Cookies. You can manage your cookie preferences through the cookie consent banner displayed on your first visit. Essential cookies are always active. You may also configure your browser to block or delete cookies, though this may affect website functionality.

3.6 Cookie Consent. In compliance with Article 82 of the French Data Protection Act and the ePrivacy Directive 2002/58/EC, we obtain your informed consent before setting any non-essential cookies. Consent is stored via localStorage and persists until you clear your browser data or withdraw consent.

3.7 Updates. This Cookie Policy may be updated to reflect changes in our practices or legal requirements. Material changes will be communicated via the cookie consent banner upon your next visit.

4.1 Eligibility. BrandMarketsX, 10 Rue Crébillon, 44000 Nantes, France, issues refunds in accordance with French consumer protection law (Code de la Consommation, Articles L221-18 to L221-28) and the following terms.

4.2 Withdrawal Right. Under EU consumer protection regulations, you have a 14-day withdrawal period from the date of contract formation for services not yet commenced. To exercise this right, send a written request to [email protected]. Refunds are processed within 14 days of withdrawal confirmation.

4.3 Services In Progress. If work has commenced on a project, refunds are calculated proportionally based on work completed and deliverables produced. The 50% advance deposit is non-refundable once the initial analysis phase has begun, as this constitutes immediate, customized service delivery.

4.4 Deliverable Dissatisfaction. If you are dissatisfied with deliverables: (a) notify us in writing within 10 business days of delivery; (b) we will review the concern and, if justified, revise deliverables at no additional cost within 15 business days; (c) if revision is not feasible, a partial refund of up to 30% of the remaining balance may be issued at our sole discretion.

4.5 Force Majeure. No refunds are issued for delays or non-performance caused by force majeure events, including but not limited to: government actions, pandemics, natural disasters,战争, or infrastructure failures beyond our control.

4.6 Payment Processing. Refunds are processed via the original payment method within 14 business days. Stripe processing fees (2.9% + €0.25 per transaction) are non-refundable and will be deducted from the refund amount.

4.7 Dispute Resolution. Before initiating a chargeback, we encourage you to contact [email protected] to resolve any billing concerns amicably. Unwarranted chargebacks may result in legal action under French commercial law.

4.8 Contact. For refund inquiries, contact: BrandMarketsX, 10 Rue Crébillon, 44000 Nantes, France. Email: [email protected]. Phone: +33 6 28 95 41 73.